Help

Plans, limits and how to change yours

What each plan allows, which limit you're most likely to hit first, and how to upgrade, switch or go back to Free.

Updated November 9, 2026

Four plans, and they all do the same things. What changes is how many competitors you watch, how many pages each, how often they're checked, how many people get the reports, and whether you get a monthly strategy read.

The free plan is a real free plan. No card, no trial clock, and it keeps working.

Step by step

  1. Open Billing

    Settings, then Manage plan. All four plans are laid out with your current one marked Current plan.

  2. Pick one

    Press Upgrade to Pro, or whichever you want. You're taken to Stripe to pay, then back.

  3. Upgrading takes effect at once

    The new limits apply as soon as the payment goes through. It can take a few seconds for the page to catch up.

  4. To change plan later

    Use the button on the plan you want. To change card details or cancel, press Manage billing, which opens Stripe's own portal.

  5. To go back to Free

    Downgrade to Free. You keep everything until the end of the period you've paid for, then move to Free automatically.

What each plan allows

Free, $0

  • 3 competitors, 2 watched pages each
  • Checked twice a day at the fastest
  • 3 report recipients
  • Price history and hiring signals

Pro, $29 a month

  • 25 competitors, up to 3 pages each
  • Checked every 6 hours at the fastest
  • 5 report recipients
  • A monthly strategy read on each competitor
  • Priority support

Business, $59 a month

  • 50 competitors, up to 4 pages each
  • Checked every 3 hours at the fastest
  • 10 report recipients
  • Everything in Pro

Scale, $129 a month

  • 100 competitors, up to 5 pages each
  • Checked every hour at the fastest
  • 20 report recipients
  • Everything in Business, plus dedicated support

The current list is always on the pricing page and on the billing page itself.

Which limit you'll hit first

Nearly always the number of pages per competitor, not the number of competitors. Three competitors is enough for most businesses; two pages each starts to pinch as soon as a competitor has a pricing page, a changelog and a careers page all worth watching.

So before upgrading, it's worth checking whether you've actually chosen the right two. Which pages to watch goes through what each one is worth.

Check frequency is the limit people most often think they need and least often do. Daily catches a price change; hourly catches the same price change a few hours sooner.

What happens at a limit

  • At the competitor limit, the Add competitor and Find my competitors buttons disappear and the page says so. Remove one to add another.
  • At the page limit for a competitor, Watch another page is replaced by a line saying how many your plan allows.
  • At the recipient limit, the add box is disabled and the card says to remove one or upgrade.
  • Strategy reads on the free plan show a card explaining what they are, with a link to the plans.

Going back to Free

Downgrading doesn't delete anything straight away. You keep your plan until the end of the period you've paid for, with a note on the billing page saying when that is, and then move to Free.

On Free you're over the limits if you'd added more than three competitors, so decide which three matter and remove the rest. Changed your mind before the end date? Manage billing lets you keep the plan.

Questions

Is the free plan a trial?

No. It doesn't expire, it doesn't ask for a card, and it keeps checking your three competitors indefinitely.

Am I charged per user?

No. Report recipients aren't seats, they're just addresses the digests also go to. The plan limits how many.

Do I lose my history if I downgrade?

Not for the competitors you keep. Deleting a competitor to get back under the limit does remove the changes recorded for them, so choose which to keep rather than deleting at random.

Where do I change my card?

Manage billing on the billing page, which opens Stripe's own portal. Card details are never held by Rival Radar.

Start watching your competitors

Three competitors, two pages each, checked twice a day. Free, and no card.

Start watching for free